General knowledge of brochure printing china technology

Brochure is a common style of advertising a single type, most of the use of four-color printing, generally 8 open fold or 40%, 16 open fold or 3%, the middle content depends on the product. In order to increase customer purchasing power for the ultimate goal, the design should be as delicate and beautiful as possible, the displayed products should choose the best Angle, strive to be vivid and clear, the font is beautiful, tone and content harmony. Only a paper design into a brochure, not only low-cost, and attractive. Through the careful distribution of each folding area, the whole design is like telling the reader a story, and the layout of pictures, words is crucial, although only a piece of paper, but let you have the pleasure of reading.

The overall design of brochure

Fold cover and back cover of brochure need to seize the characteristics of goods, in the way of positioning, the performance of art to attract consumers, and the design of the inside page need to be illustrated. Cover image needs to be strong and visible color; The inside color is relatively soft and easy to read. For the complex pictures and texts, the order of order, and highlight the key points. Cover, inside page should cause form, content continuity and integrity, unified style atmosphere, around a theme.

Before the brochure printing china, firstly it need to determine the publication of the folding way. In the design of folding style, it should consider the size of the publication, pages, printing and binding equipment. Usually the position and order of the text and text in books and periodicals are based on the folding process, paper rotation and the position of the fold.

At present, the folding way can be divided into parallel folding, vertical folding, mixed folding, special folding. Parallel folding method and special folding method (including enveloping folding method, fan folding method, etc.) are mostly used for folding the design of long strip printed matter, such as advertisements, brochures, maps, book stickers in the table and illustrations. Vertical folding method is the most popular folding method, mainly used for the design of books and periodicals. And mixed folding method also known as integrated folding method, that is, in the same book, both parallel folding, and vertical folding. The mixed fold method is suitable for book stickers in the form of 30 fold 6 pages or 30 fold 9 pages.

If the content is small, put it on the front and back of a piece of paper, that just need to print a single page. If it's a lot of material that needs to be printed on multiple sides, and it's appropriate to make a brochure printing china.

For more information about brochure printing and other book printing, welcome to visit: https://www.bookprintingchina.com/.